For SOMO, the microblog is a great way to facilitate online conversations. Most employees now share information and updates through the microblog, instead of sending traditional emails. Of course, this has reduced the volume of emails being send, and inspired people to share fun things as well! If employees only want to see work-related posts, they can change the settings on the microblog. By default, updates are automatically displayed on the start page for both the news are and the microblog – but of course, users can also simply select the areas they would like to follow.